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Authentically you

See beauty in a different light

Welcome to a new experience in foundation. One that tells your story and never lies or hides. Whether you choose to express yourself quietly, boldy or altogether uniquely. Authentik Skin Foundation celebrates your inner beauty.

We believe what is beautiful is always defined by you.

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Explore Zoeva

  
            New & Exclusive
          
            Discover our newest arrivals
          
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            See all our fan favorite must-haves
          
            Highlighter Palettes
          
            Shine bright with dazzling shades

Face

See beauty in a different light

Explore Zoeva

New & Exclusive

Bestseller

Highlighter Palettes

POSITIVELY BEAUTIFUL. AUTHENTICALLY YOU.